Email Marketing Specialist - Philadelphia, PA

Reference: JOB506
Location: Philadelphia, PA

 
Email Marketing Specialist
 
Do you ever dream of new strategies to improve inbox placement rate? Do you have nightmares about spam traps or your unsubscribe rate? Do you want the challenge of devising segmentation strategies and creating journeys for large, recognizable consumer brands? Are you looking to work in a hardworking, fun and innovative culture?
 
WHAT YOU’LL DO:

  • Manage the day-to-day implementation, management and optimizations of our clients' email marketing campaigns.
  • Execute consistently and reliably on the agreed upon optimizations to the client's campaigns and roadmap for success.
  • Work side-by-side with the client success manager to maximize the return on our client's investment in our email management services.
  • Identify opportunities for ongoing optimizations and provide strategy recommendations to the client success manager to present to the client for consideration.
  • Develop and consistently provide the necessary reporting and analytics to help the client success manager to highlight the value of the work we are doing.

WHAT WE’RE LOOKING FOR:

  • You have a bachelor’s degree
  • You have 2+ years managing b2c email marketing campaigns including
    • Automated flows (welcome series, browse & cart abandon, post-purchase, etc.)
    • Audience Segmentation
    • Personalization
    • Open rate optimization
  • 1+ years of experience managing campaigns in one of the following ESP’s
  • Salesforce Marketing Cloud
  • Epsilon
  • Acoustic/Silverpop
  • Klaviyo
  • Iterable
  • Emarsys
  • Braze
  • Responsys Oracle
  • You are responsive to team/client feedback and meet requested deadlines
  • You have a positive attitude and a strong internal motivation to get the job done and done well
  • Experience with managing quality assurance/control (QA/QC) process and protocols for signoff on campaign deliverables

We hold the following core values near and dear to our heart: Pride, Wanting to Win, Do the Right Thing, Do it Now, Succeed Together. Or, putting it another way: We are PROUD, to WIN, the RIGHT WAY, RIGHT NOW, as a TEAM.
 
We offer a close-knit, team-oriented working environment in one of today's fastest growing, most dynamic industries. We offer a competitive salary, 401(k), complete with all standard health, vision, dental, and vacation benefits. We take care of our team, do good work for our clients, know when to get serious about the business and when to relax and have a good time. If this is the type of team you would be proud to be a part of then please apply.